Understanding Social Media Marketing
In December 2013, Giselle Aguiar, AZ Social Media Wiz, gave a presentation to the mentors of Greater Phoenix SCORE on Understanding Social Media Marketing. The purpose was help the SCORE mentors get a...
View Article3 Reasons a Mobile Website Matters
By Genevieve Tuenge, Content Editor and Writer for GoDaddy In our technology-driven world, where an increasing amount of business is conducted online, history always repeats itself. In the 1990s,...
View ArticleBook Review: Scaling Up Excellence: Getting to More Without Settling for Less
By Randy Videen, Certified SCORE Mentor Many of the important considerations many aspiring entrepreneurs must tackle are; Should I start a small or large business and might I fail if I make the wrong...
View ArticleHow to Create a Customer-Driven Business
By George Obst, Certified SCORE Mentor No matter what business you are thinking about starting, or operating currently, you will need to keep customers happy to be successful. Most businesses grow from...
View ArticleIs Arizona the Best Place to Start Your Own Business?
By Brian Burt, Snell & Wilmer, LLP There are few things as exciting as starting your own business. But is Arizona the place to do it? According to Forbes and the Kaufmann Foundation, Arizona was...
View ArticleWho Needs A Business Plan?
If you are an aspiring entrepreneur or own an existing business, December is a great time to write a business plan or, if you have one, to dust it off and revisit your plan. You may ask why December?...
View ArticleIt’s Time to Lean into ‘Lean’
By Donovan Ray Hardenbrook W. Edwards Deming is widely recognized as the father of the quality movement. Since the 1950’s, Mr. Deming has been highly revered in Japan. The principles Mr. Deming...
View ArticleShark Tank’s Kevin O’Leary: His Best Advice Yet
They call him “Mr. Wonderful” on ABC’s Shark Tank. Kevin O’Leary seems mean, but he’s got a point. If you don’t understand how your business makes money, then you shouldn’t be in business! “Don’t let...
View ArticleDeborah Conrad – SCORE Mentor – Global Trade Finance & Business Development
Deborah Conrad, who joined SCORE in late 2014, has over 40 years of combined experience in global trade finance, loan portfolio and credit administration, government guaranteed credits and marketing...
View ArticleArizona Corporation Commission Launches new eCorp Website for Businesses
The Arizona Corporation Commission Launches eCorp – A Site Providing Enhanced Services for Businesses: http://eCorp.azcc.gov If you’re starting a business in Arizona, you need to file the appropriate...
View ArticleSCORE Success Story: Heartsweet Cakes
“When starting your business, you are going to need a plan A, B, C, and D,” said my SCORE mentor Roger Robinson, at one of our first meetings together. I left this meeting frustrated and discouraged...
View ArticleSCORE Success Story: AZ Social Media Wiz
I have a unique relationship with Greater Phoenix SCORE. I am a volunteer as I manage their social media and teach a workshop at least once a month. I’m also a vendor – they pay me monthly to manage...
View ArticleThe Perfect Pitch for Startups [Infographic]
You only have one chance to make a first impression! That still holds true for everything even more so for when you’re pitching your fabulous business idea to potential investors – if you’re looking to...
View ArticleDo You Want 60% More Revenue in Your New Business? Join a Franchise System
Then Join a Franchise System Some prospective business owners may ask, “Why should I invest in a franchise business when I can open my own independent business in the same industry?” The implication is...
View ArticleSafeguarding Your Network from Cyber Crime
“No one wants to make headlines for being the next big security breach.” So learn how to protect your network by attending “Safeguarding Your Network from Rogue Wi-Fi Threats” on Thursday, October 8th...
View ArticleVideo: Supercharge Your Sales and Marketing
What’s the difference between sales and marketing? Yes, there’s a difference. Marketing is what you do to make the phone ring, the emails to come into your inbox and the people come to your website....
View ArticleVideo: Content Marketing for Startups
Are you using Content Marketing to promote your business? The more fresh, relevant content you produce or publish, the higher your changes of getting on the first page of Google. In this video, Susan...
View ArticleHow to Start a Business with No Money
By David Spindell, Certified SCORE Business Mentor I was born in Brooklyn, New York. My neighborhood was the slum of Brooklyn. In my school they were trying a new system of education. They were going...
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